Gabrielle Dolan
“We need to share stories to really get our people connected and engaged to our company values.” – Gabrielle Dolan
In today’s episode, we welcome Gabrielle Dollan. Gabrielle is a leadership expert and the author of several books, including “The 7 Day Starter Kit: How to Change the Way You Lead Forever” and “The Art of Strategic Communication.” In this conversation, Gabrielle shares how storytelling has been an important tool for her in her work as a leader. She talks about how storytelling is an important part of effective communication and leadership, and how it can connect leaders to their employees and customers authentically.
[00:01 – 11:47] Storytelling Connects With People On A Personal Level
- Gabrielle on failing English as a student and experiencing imposter syndrome
- Getting her first leadership role
- Realizing the power of storytelling in business communication
- Sharing personal stories as a leader
- How she started teaching storytelling to businesses
[11:48 – 18:35] Understanding The Importance of Storytelling
- Teach leaders to improve on their storytelling skills in order to connect with their audiences
- The blindspots leaders have when in comes to storytelling
- Using storytelling for internal communications to motivate employees
- Engaging with customers with brand storytelling
[18:36 – 27:04] Storytelling As A Powerful Tool for Businesses
- Gabrielle on the catalyst that made her write her book
- Stories are what customers resonate with
- Instead of telling a timeline, share your “why”
- Make your story more relatable to your audiences
- Talk about mistakes and life lessons
[24:05 – 30:44] Closing Segment
- Gabrielle shares her insights on how storytelling can be used to empower leaders and create a legacy
- Connect with Gabrielle (links below)
- Join us for Tactical Friday!
- Head over to com to find out how you can discover your voice, claim your independence, and build that thriving business that you’ve always wanted!
Key Quotes:
“Storytelling is about communicating and influencing. Whether you’re leading your team or whether you’re pitching for work or whether you’re strengthening the relationship with your clients to get more work, it’s actually a really valuable skill.” – Gabrielle Dolan
“People aren’t seeing the power of these stories and so there’s a reluctance to put it out there and it takes courage.” – Gabrielle Dolan
Tactical Friday
“Only through storytelling that we connect… As humans, we process emotion differently. We process emotion faster and we justify it with logic.” – Gabrielle Dolan
In today’s episode of Tactical Friday, Gabrielle Dolan poses the question. “Do people understand what you’re trying to say?”. As leaders, entrepreneurs, and people of influence, we have to effectively deliver our message to audiences in order for them to buy into our brand. Gabrielle shares great tips on how to get started and how we can be successful at storytelling in business.
[00:01 – 01:15] Opening Segment
- If you have a platform and you want to create content that DELIVERS, go over to knightly.productions!
- For the first part of my interview with Gabrielle, tune in to last Monday’s episode
[01:16 – 11:50] The Connection of Personal Story to the Business Message
- The best way to start is to give an example
- Stories tap into human emotions so that we can justify them with logic
- Maintain engagement by keeping your stories short, simple, and shareable
- Blockages toof personal storytelling
- How Gabrielle’s 7 Day Storytelling Starter Kit can help you convey your message
- Find the stories that you have and match it to your business
[11:51 – 13:35] Closing Segment
- Connect with Gabrielle (links below)
- Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you’ve always wanted!
Key Quote:
“Whether you’re leading a team, whether you’re talking to salespeople, whether you’re trying to grow your business, whether you’re trying to get funding or whatever it is when you’re communicating that really understand it.” – Gabrielle Dolan
Connect with Gabrielle
Learn more about Gabrielle through her website Facebook, Twitter, LinkedIn, YouTube, and Instagram! Check out her 7 Day Storytelling Starter Kit and begin crafting stories for your business now!
Resources Mentioned:
Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller
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