Hannah Williams
Tactical Friday: Recruiting and Retaining Gen Zers with Hannah Williams
“We can all read books and learn some great information from them. But it’s what we do with it that really matters.” – Hannah Williams
Welcome to this episode of Tactical Friday! In today’s episode, I welcome Hannah Williams back to explicate the practical processes businesses can employ to attract, recruit, and retain Gen Zers in an engaging atmosphere.
[00:01 – 00:40] Opening Segment
- If you have a platform and you want to create content that DELIVERS, go over to knightly.productions!
- For the first part of my interview with Hannah, tune in to last Monday’s episode
[00:41 – 12:12] How Can Organizations Develop a Welcoming Atmosphere for Gen Zers?
- Choosing your journey
- Follow the roadmap to unlocking Gen Zers:
- Diagnosing where you need to focus
- Learn how Gen Z thinks
- Apply the steps as a team for a more effective approach.
- Auditing the business
- Look into the following aspects of the organization:
- Attract
- Recruit
- Retain
- Engage
[12:13 – 15:26] Closing Segment
- Connect with Hannah (links below)
- Visit his website, Linkedin, and more!
- Closing words
Key Quote:
“I think that’s [Gen Z ARRE Audit] just a great asset to be able to have… It’s something that’s really shifting the current climate of a lot of organizations.” – Zack Knight
Building Radical Empathy: Understanding Gen Zers with Hannah Williams
“What Gen Z is saying is, we don’t want to come in and fill just a task, we don’t want to be a job fit for your company. Instead, we are working for a vision.” – Hannah Williams
Welcome to another week of Tactical Leader! In today’s episode, Hannah Williams joins us to talk about the dichotomy between the nature of Generation Z and the attached stereotypes, understanding the attributes of this generation, and how businesses can adapt to their approach to the world.
Hannah Williams’s story began in a blue pickup truck when her father handed 12-year-old Hannah the phone and asked her to close a deal on an investment property. After this unexpected introduction to the world of entrepreneurship, she found herself thrust into a climate of innovation, challenge, and opportunity, and she enrolled in college at age 14 and graduated with a degree in international business at age 18. Now, as a 23-year old Gen Z’r, she has consulted businesses from start-ups to Fortune 500 companies and is on a mission to help leaders leverage Gen Z talent as a competitive advantage and build #RadicalEmpathy in the workplace.
[00:01 – 05:53] Opening Segment
- If you have a platform and you want to create content that DELIVERS, go over to knightly.productions!
- I introduce Hannah Williams
- Her early journey towards entrepreneurship
[05:54 – 17:41] How Gen Zers Approach the World
- Fighting the Generation Z stereotype
- 54% of Gen Z want to be entrepreneurs. This is a generation of digital natives.
- Gen Z became unique through Gen X parenting.
- The potential of leaning towards narcissism
- Gen Zers have the tendency to appear narcissistic because of wanting to cram into their ideal lifestyle.
- Utilizing social media for consumption and influence
- This allows us to create filters for ourselves and condense our thoughts.
- The mindset is established in the aims of individual success.
[17:42 – 35:53] How Organizations Can Adapt to Gen Zers
- Positioning in the business processes
- Gen Zers are not only there to fill in roles, but to work for a vision.
- Titles do not mean anything because of the access to information.
- Going beyond online presence
- More than online influence, personal connections matter.
- Leaders must establish enough online rapport to be respected.
- What Gen Zers should learn the hard way
- It is not a walk in the park to be an entrepreneur. There is a need to adapt to people to establish network.
[35:54 – 41:50] Closing Segment
- The legacy Hannah wants to create:
- Bring radical empathy in the workplace.
- Connect with Hannah (links below)
- Visit her website, Linkedin, and more!
- Join us for Tactical Friday!
Key Quote:
“The important thing here is for brands to realize and companies and leaders to recognize that if you’re speaking to Gen Zer, you’re often going to be speaking to a personal brand, a little brand that’s walking around… It’s no longer the job of an employee to come and fill a task for your company or role for your company. It’s now the company’s responsibility.” – Hannah Williams
Connect with Hannah
Visit her website at https://www.hannahgwilliams.com/tactical. Visit her profile at https://www.linkedin.com/in/hannah-williams-genzconsultant/.
Reference:
A Leader’s Guide to Unlocking Gen Z by Hannah Williams https://books.google.com.ph/books/about/A_Leader_s_Guide_to_Unlocking_Gen_Z.html?id=kt6YzgEACAAJ&redir_esc=y
